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Oct 28, 2017
Coca Cola arrives in France (1950)

© Mark Kauffman / The LIFE Picture Collection / Getty Images

The Coca Cola was unofficially available in France since 1919 and officially since 1933. After the war the brand launched a new marketing campaign based on the slogan "Drink Fresh". On April 4th, 1950 Coca Cola organized van deliveries through the streets with salesmen giving away free bottles to adults and children.


© Mark Kauffman / The LIFE Picture Collection / Getty Images
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